New Soluble Coffee Plant
A large South East Asian company contracted with a
Stratecon associate to design and build a process for
the spray dry-agglomeration of instant coffee powder.
The process, to be affixed to an existing manufacturing
facility until a new facility is built will be one of the most
modern and efficient plants in the world.
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Advice to Management
One of our clients is a rising manager at the Director level, who is
assisted on an on-going basis, with strategic initiatives, reviews of
employee candidates, reviews of reports to management, and by our serving as
a sounding board for a wide variety of management and career issues.
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European Food Additive Regulation
A small European food additive company was
anxious to extend the range of food products
in which their ingredient could be used. However,
they realized that their ingredient had not been
included in pending, pan-European draft legislation
as an approved additive. Stratecon associates
successfully argued, on technical grounds, to
individual Member states of the European Union.
The additive was subsequently included in the draft
legislation.
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Ingredient Market Research
Stratecon associates were asked by an
international food ingredient manufacturer
to identify the market potential for an
"up-and-coming" nutraceutical (functional)
food ingredient. An in-depth market research
survey identified critical competitive
advantages, selling points, opportunities
for product improvement, and a market
positioning strategy for the ingredient's
introduction into US markets.
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New Ingredient Reality Check
A Stratecon associate was engaged to provide
the client with a preliminary market assessment
for the introduction of a nutritionally beneficial
oil ingredient that recently obtained GRAS approval.
Stratecon organized a two-day creative session
with the client's key marketing and technical
employees to design promotional materials,
customer contact strategies, and address
contingencies. The outcome was a reconfigured,
more timely, and more comprehensive ingredient
introduction strategy.
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Technology Search
Four associates and a Japanese resource
conducted a worldwide search for unpublished
ingredient and process technologies, in a
specific food sector, for a major company with
international interests.
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Cost Savings
Four associates assisted a multinational food
processing company by suggesting ingredient
and process modification ideas, each of which
had huge cost saving implications.
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Food Safety Education
As part of a USAID project, an associate
conducted educational programs in food
safety, sanitation and GMP compliance in
North Africa. The program was targeted at
bringing food standards up to those in the
United States as a preliminary step to
developing a memorandum of understanding.
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Product Protection
In Europe, associates have a successful track
record in protecting many companies' products
against pending changes in regulations and ensuring
that they are favourably defined in law, by acting as
an accepted intermediary between companies and
governent officials.
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Market Research
Two associates conducted market research for
a US company in order to introduce their products
in several South American countries. The project
included information on food legislation and all
necessary information to assess the business
opportunity.
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Technology Commercialization
A new cheese technology with food-ingredient
potential was developed for a university. An
associate repositioned the technology,
conducted market research, valued the
technology, designed and executed a licensing
program to the cheese industry.
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International Multilevel Training
An international ingredient company wanted to boost the
technical know-how of its global sales force. An associate
created a customized, multi-level training program giving
the salespeople - who were mainly non-technical - a thorough
grounding in the applications of the company's products.
The course is now in use in four continents.
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